In today’s digital world, every business wants to grow online and reach more customers. Digital marketing plays a major role in this process, and Search Engine Optimization (SEO) is one of the most important parts of digital marketing. SEO helps your website appear at the top of search engine results like Google, Bing, or Yahoo when someone searches for your product, service, or any related keyword.
What is SEO?
SEO is the process of improving your website so that it ranks higher in search engine results. It includes keyword research, content creation, website structure optimization, link building, and improving website speed and mobile-friendliness.
When done properly, SEO helps increase the quantity and quality of traffic to your website without paying for ads. This is called organic traffic.
Conclusion
SEO is not just about ranking higher on Google—it’s about creating a better experience for users, building trust, and growing your online presence. In digital marketing, SEO works like the foundation of a building. Without it, your online efforts may not give strong results. Whether you have a small business or a large company, SEO is a must for online success.
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